Est\u00e9e Lauder Estée Lauder – Perfectly Clean Multi-Action Foam Cleanser/Purifying Mask – Luxury – Avvenice

Estée Lauder – The Story of a Myth

Grandson of a Hungarian-born chemist, Estee Lauder (born Josephine Esther Mentzer) builds an empire based on beauty. Starting from the home kitchen, and thanks to the idea of giving small free samples of its creams and perfumes to hairdressers and salons, customers and lovers of its miraculous products, in a few years it has led the company to develop exponentially. A key stage in his career was in 1930, when, after marrying Joseph Lauder, Estée opened a store in New York. Here, in the city symbol of innovation, the lady of cosmetics launched the famous innovative sales technique called ‘talk and touch’. The technique of promoting products by applying them directly to customers’ faces, which today seems a foregone conclusion but was then a real novelty. Like the novelty, always launched by Estée, to give a sample of product for every purchase made: a marketing strategy never seen before.

Estée Lauder – Perfectly Clean Multi-Action Foam Cleanser/Purifying Mask – Luxury

Richly lathers to cleanse. 3-minute purifying mask.

Treat your skin with this refreshing foam that cleanses gently yet thoroughly.

The creamy formula rapidly lathers into a rich foaming cleanser that gently removes makeup and other impurities without drying. Unclogs pores. Leaves skin healthy, fresh and luminous.

Use it 2 ways: Morning and night as a daily cleanser to purify skin. Or twice a week as a 3-minute purifying mask.

The Perfectly Clean Collection: Our proprietary, cleansing technology is combined with natural skin-loving botanicals and minerals for a deep but gentle cleanse.

How to Use

As your daily cleanser, use AM and PM. Massage gently over wet skin, then rinse off.

As a purifying mask, use twice a week or as needed. Massage over dry skin. Wait 3 minutes and rinse. Avoid eye area.

Ingredients

Ingredients: WaterAquaEau, Myristic Acid, Glycerin, Behenic Acid, Potassium Hydroxide, Palmitic Acid, Sodium Methyl Cocoyl Taurate, Lauric Acid, Stearic Acid, Sucrose, Montmorillonite, Silybum Marianum (Lady’S Thistle) Extract, Gentiana Lutea (Gentian) Root Extract, Algae Extract, Sodium Hyaluronate, Sorbitol, Caffeine, Zinc Pca, Peg-3 Distearate, Kaolin, Fragrance (Parfum), Disodium Edta, Methylchloroisothiazolinone, Methylisothiazolinone ILN39605

Please be aware that ingredient lists may change or vary from time to time. Please refer to the ingredient list on the product package you receive for the most up to date list of ingredients.