Est\u00e9e Lauder Fragrances-Estée Lauder – Modern Muse – Eau de Parfum – Luxury – 30 ml – Avvenice

Estée Lauder – The Story of a Myth

Grandson of a Hungarian-born chemist, Estee Lauder (born Josephine Esther Mentzer) builds an empire based on beauty. Starting from the home kitchen, and thanks to the idea of giving small free samples of its creams and perfumes to hairdressers and salons, customers and lovers of its miraculous products, in a few years it has led the company to develop exponentially. A key stage in his career was in 1930, when, after marrying Joseph Lauder, Estée opened a store in New York. Here, in the city symbol of innovation, the lady of cosmetics launched the famous innovative sales technique called ‘talk and touch’. The technique of promoting products by applying them directly to customers’ faces, which today seems a foregone conclusion but was then a real novelty. Like the novelty, always launched by Estée, to give a sample of product for every purchase made: a marketing strategy never seen before.

Estée Lauder – Modern Muse – Eau de Parfum – Luxury

Be an inspiration. Experience the fragrance that captures your style, your confidence, your creative spirit. An alluring contrast of sparkling florals and sleek, sensual woods.

Two distinctively different accords—Sparkling Jasmine Accord and Sleek Woods Accord—provide an intriguing dual impression. It’s a true innovation in fragrance design, as complex and fascinating as the woman who inspires it.

The Inspiration

Modern Muse was inspired by the complexity of a modern woman, with the same dynamic contrasts as her life and her personality. Her creative energy and magnetic femininity are captured by its multi-faceted, sparkling floralcy. Her sleek style, strength and sensuality by its sleek woods.

Who is a Modern Muse? She’s confident and independent, soft and strong, feminine yet dynamic. Stylish and original, she inspires everyone she meets—without saying a word.

Ingredients

Ingredients: Alcohol Denat., Fragrance (Parfum), WaterAquaEau, Hydroxycitronellal, Benzyl Salicylate, Butylphenyl Methylpropional, Butyl Methoxydibenzoylmethane, Linalool, Limonene, Geraniol, Farnesol, Cinnamyl Alcohol, Bht, Benzyl Alcohol, Citral, Citronellol, Eugenol, Benzyl Benzoate, Red 4 (Ci 14700), Yellow 5 (Ci 19140), Ext. Violet 2 (Ci 60730)

Please be aware that ingredient lists may change or vary from time to time. Please refer to the ingredient list on the product package you receive for the most up to date list of ingredients.

Reference

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